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Common tracking obstacles These overlooked tracking factors can prevent search engines from finding your URLs: Outdated robots.txt files: Map relevant URLs and sections that have been accidentally blocked from web crawlers and then delete them. Accidental “nofollow” and “noindex” tags: If they are mistakenly implemented on pages you want to rank highly in the SERPs, remove them. missed redirect chains: Reduce the number of 301 redirects as much as you can while checking the status of your new URL. The accumulation of these error codes can prevent crawlers and users from accessing your content. Accidentally duplicated content and incorrect URL parameters If you have multiple pages with similar content and you don't assign the "rel-canonical" tag to let search engines know, your new site may face the dreaded duplicate content error.
Check each page that needs a canonical tag Telegram Number Data to show crawlers which version should be indexed. Also, do not add a "noindex" tag to the same page that receives a canonical tag, as this will send mixed signals to search engines. ADVERTISEMENT UX inaccuracies Put your team in your visitors' shoes to test every aspect of the browsing experience: check the loading speed; verify that the buttons work correctly; browse the pages and see if you can easily find the pages you are looking for; click on relevant internal links; test conversion on top lead generation forms; Imagine that you have never visited your site. Try to break it.

Compile any bugs you find and report them to the developers as soon as possible to keep your site visitors close. 4. Analysis phase: determine if the migration was successful Finally, the most difficult part of the process is done. You are eager to see the results. To gain an accurate perspective, a comparative analysis of relevant performance metrics is necessary. This process can take one to three months, depending on the URL profile of the new website and the size of the migration. Focus on these main points: Organic traffic: Drops, right after migrations, are not unusual, but a drastic decrease can indicate large-scale problems in indexing and crawling. Site Speed and Usability – Monitor speed and usability for mobile and desktop devices.
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