The number and relevance of backlinks
Semantic audit To be effective, a semantic audit must take into account the search intentions of Internet users and the competition's strategy, in order to improve the performance and relevance of your keywords. Its accomplishment goes through three phases. Competitor analysis Essential for any SEO strategy, competitive analysis helps identify the SEO practices that work best in your sector.To do this, you must Phone Number Data take into account: Domain authority : it corresponds to the degree of influence of the site that we are seeking to analyze. The higher it is, the more likely the pages of the site in question are to rank well in search results. This authority is evaluated by a number between 0 and 100 or between 0 and 10. A tool like Ranxplorer will easily give you this information. Keywords used : it is interesting to know the keywords used by your competitors, particularly within their well-referenced content.
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This will give you a first idea of the keywords to (re)invest on your own site. To determine the keywords present on a page, there are free or paid SEO audit tools such as Semrush or Ubersuggest . this is a relevant indicator for evaluating the efforts to be made to improve the performance of your inbound links.
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